Sunn amplification
Now, after an absence of some two decades, the Sunn brand is finally back.
Sunn stylized in all lowercase as sunn is a brand of musical instrument amplifiers based in Tualatin, Oregon , United States. In early , the Kingsmen , a band based in Portland, Oregon , became known for their hit version of the song " Louie, Louie ". After its hit single, the band soon embarked on a state national tour. Because the band was used to playing small hops and school dances, many of the members found themselves ill-equipped with the amplifiers that they were currently using. Bassist Norm Sundholm discovered that his bass amp was not nearly powerful enough to play larger concert halls. Sundholm enlisted the help of his brother Conrad to help solve his problem. By , the Sundholm brothers had designed a high-powered concert bass amplifier.
Sunn amplification
Sunn Amps has unveiled its first lineup of bass and guitar amps since the brand has been reanimated under the partnership of Fender and Mission Engineering. Both the S and S feature Dynaco transformers as per the originals, and this sense of a brand being resurrected is very much the vibe, right down to the Tolex coverings on the amps and speaker cabinets, which have been reverse engineered from archive samples. The S and S share similar dimensions and a similar complement of tubes, with a pair of KT88s in the power amp section, 12AX7s in the preamp, and a GZ34 rectifier. Each of the amps has rocker-style switches for standby, polarity and power. The tube heads are joined by a quartet of Beta series models: the Beta Lead watt head and the Beta Lead preamp, and the Beta Bass watt amp head and its preamp version. Prices TBA on the cabs. There are also some merch options, and why not, because that Sunn logo carries some cultural weight these days. Many a Sunn design has become a cult classic, and has spread outside guitar culture with the success of drone pioneers Sunn O , who took their name — and their tone — from the brand. Fender first acquired the Sunn Amps brand in December , a period of change for electric guitar tone. Solid-state designs were on the ascendancy, and amps such as the Beta Lead would become flagship models. Buzz Osborne was an early champion. Adam Jones of Tool would be another credited with using a Beta Lead. By , however, Fender decided to put Sunn on ice, and it has been waiting for the right time to relaunch it. When the news was made official on Tuesday 1st August, James Lebihan, CEO of Sunn Amplification, said it was a long-held dream that they would be able to bring the Sunn brand back from the dead. If you know the Sunn brand, and the historical significance it has in the music industry, you understand why the world needs it back.
Image 1 of 2. Because the band was used to playing small hops and school dances, many of the members found themselves ill-equipped with sunn amplification amplifiers that they were currently using.
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Fender and Mission Engineering have announced the stunning return of Sunn Amplifiers, one of the all-time cult classic guitar amp brands in history, used and abused by high-volume rock players from Pete Townshend and Jimi Hendrix through to Boris , Melvins and most notably the drone pioneers Sunn O who take their name from the brand. New models and accessories expected to be available by the end of Perhaps what is most surprising about this resurrection is that it has taken so long. The significance of Sunn tube amps , particularly designs such as the Model T, has been a huge part of the rock, alternative, and doom metal guitar sound. Resurrecting the Sunn brand has long been a dream of our team, and we are thrilled to be the trusted partner Fender has selected to bring this vision to life. If you know the Sunn brand, and the historical significance it has in the music industry, you understand why the world needs it back. This could mean anything from power scaling to onboard speaker emulators for direct recording. But think Sunn Amplifiers, and the first thought that comes into mind is volume. The Kingsmen were making some big noise with their cover of Louie Louie and Norm needed more volume for their live shows. Conrad obliged.
Sunn amplification
Now, after an absence of some two decades, the Sunn brand is finally back. Following its closure in the early '00s, the historic brand will begin a new chapter with a variety of products due to hit the shelves later this year. Visit Sunn Amps to stay tuned. All the latest guitar news, interviews, lessons, reviews, deals and more, direct to your inbox! Rod Brakes is a music journalist with an expertise in guitars. Having spent many years at the coalface as a guitar dealer and tech, Rod's more recent work as a writer covering artists, industry pros and gear includes contributions for leading publications and websites such as Guitarist , Total Guitar , Guitar World , Guitar Player and MusicRadar in addition to specialist music books, blogs and social media.
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Unsourced material may be challenged and removed. Wikimedia Commons. More news. Buzz Osborne was an early champion. Sundholm enlisted the help of his brother Conrad to help solve his problem. In early , the Kingsmen , a band based in Portland, Oregon , became known for their hit version of the song " Louie, Louie ". Social Links Navigation. By , however, Fender decided to put Sunn on ice, and it has been waiting for the right time to relaunch it. Fender first acquired the Sunn Amps brand in December , a period of change for electric guitar tone. For other uses, see Sunn disambiguation. Sign up here. Image 1 of 4. At this point the Sunn amplifiers still relied on the Dyna power amp circuitry, reworked to fit Sunn's own chassis but still employing Dyna produced and branded transformers and the same electronic design. Contents move to sidebar hide.
While in operation, Sunn made its way into the backline of numerous high-profile players. In , Townshend briefly used one of its models while in the US. Around the same time, Hendrix signed an endorsement deal with Sunn and used its gear on stage for a time.
At this point the Sunn amplifiers still relied on the Dyna power amp circuitry, reworked to fit Sunn's own chassis but still employing Dyna produced and branded transformers and the same electronic design. Bassist Norm Sundholm discovered that his bass amp was not nearly powerful enough to play larger concert halls. Want all the hottest music and gear news, reviews, deals, features and more, direct to your inbox? Retrieved September 24, Fender first acquired the Sunn Amps brand in December , a period of change for electric guitar tone. Social Links Navigation. Sunn Amps has unveiled its first lineup of bass and guitar amps since the brand has been reanimated under the partnership of Fender and Mission Engineering. Most Popular. Please help improve this article by adding citations to reliable sources. Jonathan Horsley. United States. Conrad Sundholm Norm Sundholm. By , the demand for Sundholm's amplifiers had increased to the point where the family garage could no longer be used as the manufacturing facility. This article needs additional citations for verification.
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