Nikita bier

Founder of Gas Acquired by Discord. Founder of TBH acquired by Facebook.

Easily collect and display video and text testimonials on your website in minutes - no design or coding required. Nikita Bier's entrepreneurial journey is nothing short of remarkable. With the creation, growth, and sale of two similar social media apps, TBH and Gas, he transformed teen crushes into a multimillion-dollar empire. This is the wild story of innovation, resilience, shrewd marketing, and relentless pursuit of success. Bier's entrepreneurial journey started in with his company, Midnight Labs, which produced digital products and applications.

Nikita bier

After 10 years building consumer apps, Bier has invaluable insights on what it takes to create a hit. In a recent Twitter thread , he shared his top tips on building, testing, and growing social products. Here are 11 tips from Bier's thread on how to build successful social apps. Bier stresses the importance of having "a reproducible testing process" as "more valuable than any one idea. Innovate here first. All things equal, a team with more shots at bat will win against a team with an audacious vision. He argues that most ideas fail because "the conditions to derive value are impossible to orchestrate. Getting 7 adult friends to install an app on a reproducible basis is non-trivial. If you can figure out how to do that, that's a bigger idea than your original concept. The team's ability to quickly test and iterate is more important than the originality of the idea itself.

Nikita Bier founded Midnight Labs inexperimenting with various app ideas. He cites examples like:. Like Facebook, nikita bier, TBH's initial launch was limited to specific states because its effectiveness relied on a substantial friend presence.

In October , tbh was ranked 1 in the U. App Store, and Meta Platforms then known as Facebook inc. In August , Buzzfeed News acquired a confidential memo in which the app's founders explained how they used Instagram to target teenagers at specific schools, playing to their curiosity and timing their messages to take advantage of the end of the school day. In August , tbh was relaunched as Gas by co-creator Nikita Bier, with the same concept of being an anonymous social media app, in which high school students give each other compliments; this was acquired by Discord in early This mobile software article is a stub. You can help Wikipedia by expanding it. Contents move to sidebar hide.

Founder of Gas Acquired by Discord. Founder of TBH acquired by Facebook. Angel Investor. Nikita is the founder of Gas, a social networking app with 10 million downloads that was acquired by Discord. Before that, he founded TBH, which was acquired by Facebook. Nikita is one of the most in-demand consumer, social, and growth experts in the world. Nikita is most active on Twitter: nikitabier Things I can advise on: - viral growth - product development - review designs - community - fundraising - growing your social following. Next available — via requests. Gift a session or membership to friends, family, or coworkers.

Nikita bier

After 10 years building consumer apps, Bier has invaluable insights on what it takes to create a hit. In a recent Twitter thread , he shared his top tips on building, testing, and growing social products. Here are 11 tips from Bier's thread on how to build successful social apps. Bier stresses the importance of having "a reproducible testing process" as "more valuable than any one idea. Innovate here first. All things equal, a team with more shots at bat will win against a team with an audacious vision.

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Social network analysis software Diaspora Web 2. Angel Investor. In summary, Bier provides invaluable tips for optimizing your chances of app success by focusing on testing, targeting niche audiences initially, and solving real human needs. Question : What are the core human needs that our app meets? Meta Platforms. Said another way: after people install your app, they need to see your content elsewhere to remind them that your app exists e. There is a graveyard of live video apps that didn't make it because of the attention they require. The best white hat links. Read Edit View history. The only way to push through the noise of the App Store is to be unapologetic about marketing to your first users. Nikita Bier's idea for TBH stemmed from the intention to provide a positive and anonymous social media space for high school students to exchange compliments. Driven to dispel the notion that he was a 'one-hit wonder,' he eagerly awaited the expiration of his non-compete clause in

The cofounder of Gas, which is ranked No.

Said another way: after people install your app, they need to see your content elsewhere to remind them that your app exists e. App Store, and Meta Platforms then known as Facebook inc. It depends on the specific expert. About me. Question : What are the key assumptions that must be validated for this product concept? Founder of TBH acquired by Facebook. Kickstart Yahoo! He also advises designing apps for distracted mobile usage: If you can't use your app from the toilet or while distracted—like driving—your users will have few opportunities to form a habit. Founder of Gas Acquired by Discord. Read Edit View history. Be Unapologetically Relevant to Your Beachhead Audience Bier advocates clearly targeting a specific audience instead of trying to appeal to everyone: The only way to push through the noise of the App Store is to be unapologetic about marketing to your first users. Making Money : Help people make money by providing them with opportunities to earn income.