How do you pronounce nike

Founded by Bill Bowerman and Phil Knight almost 60 years ago, Nike has become the world's largest supplier of athletic shoes - but people are still pronouncing its name wrong. It is the world's largest supplier of athletic shoes - but people are only just learning why Americans pronounce Nike differently to Brits.

N ike rhymes with "bike", doesn't it? Well, no, actually it rhymes with "spiky". Nike chairman Philip Knight has confirmed the correct way to pronounce the brand's name, after two men sent him a letter asking him to circle either "Ni-ke" or "Ni-key" and answer what they called "one of life's big unanswered questions". To celebrate, here's a definitive guide to the pronunciation not pro-noun-ciation! Nightmare: another Greek deity turned global brand. Obvious, isn't it? You take "her", add "me", and put an "s" on the end.

How do you pronounce nike

Global company names often get Anglicized or Americanized to the point where they're unrecognizable, but brands could see some benefits if their names are pronounced correctly. Hyundai UK's latest TV advert focuses on how to pronounce the company's name — and it's not how most Brits have been saying it. So that's how to pronounce the name of South Korea's car manufacturing giant, but what about other global companies? The company was born from a feud between Adolf and his brother Rudolf , who founded Puma. It's pronounced with an emphasis on the first syllable. Bvlgari uses the Latin alphabet in its spelling, meaning the pronunciation is as if the second letter were a "u. Greek jeweler Sotirios Voulgaris founded Bvlgari in Rome in This German food company was named after its founder Dr August Oetker in and is still family-owned today. It isn't pronounced like the ancient Greek herald of the gods, Hermes, unlike the U. Huawei founder Ren Zhengfei reportedly came up with the company name after seeing the phrase "zhonghua youwei," which roughly translates as "China has promise," written on a wall. The "h" sound at the front of Huawei is almost silent. The word "Ikea" is made up of the initials of the founder Ingavar Kamprad, the farm on which he grew up, Elmtaryd, and the nearby village Agunnaryd. The company logo, a rose, reflects the flowers growing in the region. Nike chairman Phillip Knight confirmed the official pronunciation of the sportswear brand in a letter in after two fans asked him to circle the correct phonetic spelling of the word.

Nightmare: another Greek deity turned global brand. N ike rhymes with "bike", doesn't it? The result should sound like " Mwet eh Shan-don " rather than "Mway e Shan-don".

Paying attention and listening intently: talking about concentration. Your browser doesn't support HTML5 audio. More about phonetic symbols. What is the definition of Nike? Browse NIH syndrome. Nikkei index.

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How do you pronounce nike

N ike rhymes with "bike", doesn't it? Well, no, actually it rhymes with "spiky". Nike chairman Philip Knight has confirmed the correct way to pronounce the brand's name, after two men sent him a letter asking him to circle either "Ni-ke" or "Ni-key" and answer what they called "one of life's big unanswered questions". To celebrate, here's a definitive guide to the pronunciation not pro-noun-ciation! Nightmare: another Greek deity turned global brand. Obvious, isn't it? You take "her", add "me", and put an "s" on the end. Put them together and what have you got? Mais non, non, non!

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Hyundai has put the focus on brand name pronunciation in its latest U. And even if an advert such as Hyundai's doesn't get people to change their pronunciation immediately, it does get people talking. Hyundai UK's latest TV advert focuses on how to pronounce the company's name — and it's not how most Brits have been saying it. Got it? TV advert. To celebrate, here's a definitive guide to the pronunciation not pro-noun-ciation! Givenchy's glum-sounding footsoldiers say it thus in ads for their high-end scents. Rather, one softens the "g", sounds the second syllable as in "on" and softens the "chi" to "shi". BBC licence fee could be re-examined, says Harriet Harman. Tech Tech News. But fans have been left wondering why Nike is pronounced differently in different parts of the world - with American's calling it Ni-key or Naiki , while the British say Ni-ke or Naik. Another trainer brand with a confusing name? But, with respect, what do Run DMC know? The Nike that's Ni-key store in Manchester.

Do you know how to say Nike? It is pronounced the same way in both British and American English.

But all credit to him, a few weeks later the letter returned! You take "her", add "me", and put an "s" on the end. The result should sound like " Mwet eh Shan-don " rather than "Mway e Shan-don". The word is a combination of "nut" and the Latin suffix "ella," which means sweet. Classical Greek names ending in -e in English are pronounced as an -ee, they are not silent. Sign up for free and get access to exclusive content:. Nike was not marketed in the UK with an eye to pronunciation at first. It's more like "sock-a-nee", say Saucony's people in their eye-wateringly tedious promo films. How do we know? More like the former — it definitely has two syllables , and their official spokespeople confirm as much in their stupendously boring promotional videos. Meaning that nobody had told people in the UK in the 70s that it was pronounced Nikey; and some people pronounced it Naik, like they read it, and some pronounced it Nikey, as the Classical word was supposed to be. Don't look at me like that — I don't make the rules.