Chanel coco mademoiselle advert

Actress Whitney Peak is the fresh new face of Coco Mademoiselle. Her connection with the maison shows there is more than meets the eye.

Spring's coming, and that means it's time to get out and go. Chanel's long-lived Coco Mademoiselle line is marketed toward young folks, elegant types who stay out all day and party all night. Chanel sells the fragrance in numerous ways — pressed into soaps, as a deodorant, in shower gel form, and, naturally, as a perfume. Chanel has a long history of using celebrities as spokespeople, including Marion Cotillard, who helped hawk their famous scent Chanel No. How has Chanel chosen to sell Coco Mademoiselle to those who might yearn to wear it?

Chanel coco mademoiselle advert

Sign up to our newsletter for a truly global perspective on the fashion industry. Enter your email to receive editorial updates, special offers and breaking news alerts from Vogue Business. You can unsubscribe at any time. Please see our privacy policy for more information. To receive the Vogue Business newsletter, sign up here. The year-old is the new face of Coco Mademoiselle, following on from previous ambassadors Kate Moss and Keira Knightley. A star of the reboot of Gossip Girl and Hocus Pocus 2 , Peak first became a US brand ambassador for Chanel in and served as the muse for its handbag campaign. Coco Mademoiselle is youthful and fresh, and as such, the maison has often chosen a young celebrity to represent it — Knightley was 21 when she debuted as ambassador. Younger fragrance consumers are more likely to be driven by a feeling of individuality and self-expression, experts say, though the heritage of a luxury brand and craftsmanship found in the fine fragrance market remain alluring. Chanel is also unveiling a new product in the Coco Mademoiselle line — a hair perfume. These lighter, and often more affordable kinds of perfumes are popular with young consumers interested in fragrance layering to create a bespoke scent. Comments, questions or feedback? Email us at feedback voguebusiness. By Lucy Maguire.

Seduction is the way you behave.

Bonjour, Mademoiselle! The moment marks a first: The year-old Gossip Girl star who previously appeared in the Chanel 22 Bag campaign alongside Lily-Rose Depp will become the first Black spokesmodel for a scent by the famed French fashion house. She takes the Coco Mademoiselle reins from Keira Knightley , who has fronted the franchise since when she, incidentally, was also The fragrance, meant to embody the wild spirit of a young Gabrielle Chanel who, by the way, moved to Paris in her early 20s to forge a unique path , is at once strong and soft, playful yet assertive, with heady notes of amber and patchouli. You spray hope, you spray energy, you spray magic. Thank You! You have successfully subscribed.

Actress Whitney Peak is the fresh new face of Coco Mademoiselle. Her connection with the maison shows there is more than meets the eye. Photo: Baard lunde. Even more beautiful in person, Peak is petite with fine, chiseled features, and radiates warmth and a big character for her 20 years. Dressed in head-to-toe Chanel — blue jeans, a rose tweed sweater, booties, and fine jewelry — she appears fresh and cool. The actress of Ugandan origin, who later grew up in Canada, embodies French girl chic, the indescribable formula coursing through her veins. Lean in closer and there are also fresh citrus fruits peppering the air.

Chanel coco mademoiselle advert

Sign up to our newsletter for a truly global perspective on the fashion industry. Enter your email to receive editorial updates, special offers and breaking news alerts from Vogue Business. You can unsubscribe at any time. Please see our privacy policy for more information. To receive the Vogue Business newsletter, sign up here. The year-old is the new face of Coco Mademoiselle, following on from previous ambassadors Kate Moss and Keira Knightley. A star of the reboot of Gossip Girl and Hocus Pocus 2 , Peak first became a US brand ambassador for Chanel in and served as the muse for its handbag campaign. Coco Mademoiselle is youthful and fresh, and as such, the maison has often chosen a young celebrity to represent it — Knightley was 21 when she debuted as ambassador. Younger fragrance consumers are more likely to be driven by a feeling of individuality and self-expression, experts say, though the heritage of a luxury brand and craftsmanship found in the fine fragrance market remain alluring. Chanel is also unveiling a new product in the Coco Mademoiselle line — a hair perfume.

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She takes the Coco Mademoiselle reins from Keira Knightley , who has fronted the franchise since when she, incidentally, was also Seduction is the way you behave. Most Popular. All of that hard work paid off; Lear soon scored a string of disco hits from the mid-'70s into the '80s, which mainly grabbed chart favor in Europe. Her own personal values include compassion, hard work, and community. Despite a demanding career, the actress still finds time for her hobbies like reading and painting — something she enjoys as a decompressor. Chanel is also unveiling a new product in the Coco Mademoiselle line — a hair perfume. When the disco backlash set in during the early '80s, she persevered against the odds and continued to pursue a musical comeback, trying cabaret tunes and classic rock on for size. Coco Mademoiselle is youthful and fresh, and as such, the maison has often chosen a young celebrity to represent it — Knightley was 21 when she debuted as ambassador. Spring's coming, and that means it's time to get out and go. By Hilary Milnes. Beauty March 3, The elegance of her sojourning is underscored by this propulsive, disco-like dance track. Check our latest news in Apple News. Vogue Recommends.

Few ads can match the glitz and glamor of a fragrance commercial.

The moment marks a first: The year-old Gossip Girl star who previously appeared in the Chanel 22 Bag campaign alongside Lily-Rose Depp will become the first Black spokesmodel for a scent by the famed French fashion house. Enter your email to receive editorial updates, special offers and breaking news alerts from Vogue Business. Lean in closer and there are also fresh citrus fruits peppering the air. Make better business decisions Sign up to our newsletter for a truly global perspective on the fashion industry. She first came to public attention as a fashion model in the '60s and then gained further acclaim as an artist's model. Follow Vogue Arabia. Please see our privacy policy for more information. Comments, questions or feedback? The fragrance, meant to embody the wild spirit of a young Gabrielle Chanel who, by the way, moved to Paris in her early 20s to forge a unique path , is at once strong and soft, playful yet assertive, with heady notes of amber and patchouli. By Ezreen Benissan. Watch it here! The actress of Ugandan origin, who later grew up in Canada, embodies French girl chic, the indescribable formula coursing through her veins. Even more beautiful in person, Peak is petite with fine, chiseled features, and radiates warmth and a big character for her 20 years.